"Sixteen civilians, including a child, were killed and around 50 others wounded in an air strike on the main street in the town of Hammuriyeh," Syrian Observatory for Human Rights director Rami Abdel Rahman said.
Syria has been locked in a vicious civil war since early 2011, when the Assad regime cracked down on pro-democracy protests -- which erupted as part of the "Arab Spring" uprisings -- with unexpected ferocity.
Since then, more than a quarter of a million Syrians have been killed and more than 10 million displaced, according to UN estimates.