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Google's artificial muses: Google rolls out ChatGPT competitor Bard

by Reuters

Mar 22, 2023 - 11:26 am GMT+3
A man walks past a logo of Alphabet Inc's Google in front of an office building in Zurich, Switzerland, July 1, 2020. (Reuters Photo)
A man walks past a logo of Alphabet Inc's Google in front of an office building in Zurich, Switzerland, July 1, 2020. (Reuters Photo)
by Reuters Mar 22, 2023 11:26 am

Google on Tuesday invited people in the United States and Britain to test its AI chatbot, known as Bard, as it continues on its gradual path to catch up with Microsoft-backed ChatGPT.

Google has started rolling out its own chatbot Bard – trying to catch up with Microsoft-backed ChatGPT – as it invited people after its public release in selected regions, seeking users and feedback to gain ground on Microsoft Corp in a fast-moving race on artificial intelligence technology.

Starting in the U.S. and the U.K., consumers can join a waiting list for English-language access to Bard, a program previously open to approved testers only. Alphabet Inc's Google describes Bard as an experiment allowing collaboration with generative AI, technology that relies on past data to create rather than identify content.

The release last year of ChatGPT, a chatbot from the Microsoft-backed startup OpenAI, has caused a sprint in the technology sector to put AI into more users' hands. The hope is to reshape how people work and win business in the process.

Just last week, Google and Microsoft made a flurry of announcements on AI, two days apart. The companies are putting draft-writing technology into their word processors and other collaboration software, as well as marketing-related tools for web developers to build their own AI-based applications.

Asked whether competitive dynamics were behind Bard's rollout, Jack Krawczyk, a senior product director, said Google was focused on users. Internal and external testers have turned to Bard for "boosting their productivity, accelerating their ideas, really fueling their curiosity," he said.

In a demonstration of the site, bard.google.com, to Reuters, Krawczyk showed how the program produces blocks of text in an instant, different from how ChatGPT types out answers word by word.

Bard also included a feature showing three different versions or "drafts" of any given answer among which users could toggle, and it displayed a button stating "Google it," should a user desire web results for a query.

Unlike ChatGPT, Bard is not proficient in generating computer code, Google said on its website. Google also said it has limited Bard's memory of past exchanges in a chat and that at present it was not using Bard for advertising, core to Google's business model.

Accuracy remains a concern. "Bard will not always get it right," a Google pop-up notice warned during the demo. Last month, a promotional video showed the program answering a question incorrectly, helping shave $100 billion off Alphabet's market value.

Google highlighted a couple of mistakes during the demonstration to Reuters, for instance, saying Bard wrongly claimed ferns required bright, indirect light in response to one query.

Bard also produced nine paragraphs of text when asked for four in another. After that answer, Krawczyk clicked a thumbs-down button for feedback.

"We know the limitations of the technology, and so we want to be very deliberate at the pace at which we roll this out," he said.

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  • Last Update: Mar 22, 2023 1:22 pm
    KEYWORDS
    artificial intelligence chatbots google bard chatgpt openai microsoft
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